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Estee Lauder

We are dedicating this "40-Miners" page to wonderful women who shine as an example to all of us. Sometimes you will know of them; other times not. But we hope that reading about them will add to your joy at being a woman. Celebrate while learning [more] about each of these remarkable women as they are honored.

This issue shines on Este Lauder, a woman who started her cosmetics empire by concocting creams on the kitchen stove. She was a business woman of many firsts:

  1. free makeup demonstrations
  2. free samples and free gifts with purchases
  3. exclusive partnerships with major department stores
  4. trained salespeople; at first, by Estee
  5. body lotions that doubled as perfume
  6. and more

Her autobiography Estee, A success Story is an inspiration to those of us who have a passion, dream, or see a need, and follow through to make it a reality. For a brief, 1,154 word version, follow this link: At Bookrags.com